Overview
Your AI generations look random because nobody directed them. The AI Commercial Director's Previz System is the previz discipline from 22 years of directing TV commercials, rebuilt for AI filmmaking - not prompt sheets, methodology. Shot grammar for AI: shot sizes and dramatic function, the 180-degree rule, eyelines, composition, camera psychology. Coverage planning: the coverage map method, minimum viable coverage per scene type. Continuity locking: the reference chain lock order, the one-page continuity bible, per-shot handoffs. The previz-to-prompt translation method: the 5-layer prompt structure that turns a thumbnail board into directed prompts. Three fully worked case studies - a 15-second beverage spot, a 30-second fintech film, a 6-second bumper - plus printable thumbnail storyboard sheets, shot-planning sheets and the locked shot plan template. 35 pages, write-in workbook format. By Raghavendra Iyer, Founder & Creative Director of Double Shot Film Studio (Chennai), 22 years in advertising film, and founder of AINewZ. For the creators, by a creator.
